COMMUNITY & EVENTS MANAGEMENT
Communities people belong to. Events they remember.
Community and event management for founders, brands and members' communities who want more than an audience.
Drawing on digital marketing, and psychotherapy training, I bring the strategy to grow your community and the craft to bring it to life, listening to what your people need.
WHAT I DO
Community and events as one living culture.
A community isn't a follower count or a group chat. It's a sense of belonging that people return to, online and in the room.
Most brands treat community and events as separate jobs. I treat them as one living system.
The conversations between gatherings keep people connected, and the gatherings give those conversations somewhere to land.
I build and look after both, from the first welcome message to the night everyone talks about afterwards, so your community grows with care rather than noise.
Because communities aren't just managed. They're held.
MY EXPERIENCE
Building communities founded on trust.
As Community & Events Manager at Skirt Club, a private members' community for women, I look after thousands members across the UK and run a myriad of events throughout the year from socials (brunches and cocktails) to workshops, retreats, and immersive signature parties.
It is a community where privacy, safety and belonging are integral to the very fabric of the community we build and create together.
Guiding members from first application to long-term regular, through onboarding and personal welcomes
Moderating and nurturing an online members' space where discretion came first
Programming events from small socials to signature evenings, so there was always a reason to come back
Building consent, safeguarding and codes of conduct into both the online space and the room
Managing venues, suppliers, performers and hosts, often in private spaces
Growing membership and retention through community and partnerships
It taught me that people stay where they feel seen, and that the strongest communities are tended every day, not only on event nights.
WHAT I OFFER
Community Strategy. Community Management. Events Management.
Community.
Community strategy.
Who your community is for, why they'd join, and how it connects to your brand and growth goals.
Community management.
Day-to-day care of your online spaces: moderation, conversation, member comms and the small moments that keep people engaged.
Member experience.
Onboarding journeys, welcome flows, ambassador programmes and retention, so new members feel at home and stay.
Safeguarding & codes of conduct.
Guidelines, moderation policies and welfare plans for communities where trust matters.
Events.
End-to-end event management.
Concept, budget, venue, suppliers, run of show and delivery on the night. One person holding every thread.
Community events & brand experiences.
Socials, salons, supper clubs, launches and series that bring your community into the room.
Promotion & Growth.
Invitations, event pages, email and social campaigns that bring in the right people, drawing on my marketing practice.
You’re in the right place if…
01 You have an audience, but you want a community that actually feels like one
02 People join, but they don't stay or show up
03 You need someone to look after your community day to day, not just run the occasional event
04 Your events feel like one-offs rather than part of something bigger
05 Privacy, safety and trust really matter to your members
06 You want community and events that connect to your wider brand
THE WAY I WORK
Three guiding principles.
Clarity.
A clear purpose for your community, clear guidelines for its members, and a clear plan for every event.
Consciousness.
Listening deeply, holding the space and noticing who needs looking after, online and in the room, drawing on my counselling and psychotherapy training.
Creativity.
Rituals, stories and small, surprising details that give a community its own character and make people want to belong.
Ready to build a community worth belonging to?
If you're growing a community, a membership or a programme of gatherings and want someone who'll look after it as carefully as you do, I'd love to hear where you are and what you're building.